The musings of a digital dragon wrangler at the intersection of digital strategy and community management.

Retailing Management 04/14

April 14, 2007 By vargasl Leave a Comment

Watch video Internet Exercise: EPCglobal Home: The basics of RFID and EPC
Read/Discuss: CRM Daily: RFID Holes Create Security Concerns
Research Zara logistics system

Read and Discuss:

CRM Daily: Retailers Take a Tip From MySpace
CRM Daily: Best Buy Service Trumps Circuit City
CRM Daily: What Should Our Web Site Measure?
CRMGuru: Best Practices
PGreenblog: Power of WOM – DirecTV Update 33 and Counting

By day, Lauren 'L' Vargas, Ph.D. is a digital dragon wrangler assisting organizations with their community and communication strategies. She is currently a 'One by One' Digital Fellow at the University of Leicester - delivering a "practical approach to building digital literacies within specific museum contexts" for the two museums (The National Army Museum and the Museum of London) where she is embedded until February 2020.

Vargas has experience with digital transformation in regulated industry (including: federal government, health care / insurance, and financial services). Vargas enables organizations to engage with the communities they serve by fostering authentic relationships built on trust and dynamic dialogue.

Retailing Management 04/14

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