What I posted on Communicators Anonymous…
Last night was my final night teaching entry-level university marketing communications. I am a firm believer in lessons learned from each venture, so this is my list:
- Do not speak in new media-geek
- Power Point presentations for an evening class is not effective
- Address why the class content is important to them (other than credit hours)
- Identify the difference between hard and soft copy format
I am extremely proud of the students. Thank you to all of my peers who welcomed the students on your blogs and took time to incorporate them into the conversation.
"Most of us sense that real tolerance of other people’s shortcomings and viewpoints and a respect for their opinions are attitudes which make us more useful to others." Big Book p.19
Stay Tuned to Marketing Colloquy for spring semester class, Marketing: Sales Management!